Emilie Sanscartier is the founder and CEO of GELCARE and the creative force behind its pioneering approach to nail care. Her entrepreneurial journey began with the establishment of Le Manoir in Montreal in 2012, a salon that quickly gained acclaim for its artistic excellence and commitment to nail health. Driven by a passion for innovation and a desire to make professional-grade nail care accessible, Emilie launched GELCARE in 2019. Under her leadership, GELCARE has flourished, blending expert formulation with cutting-edge design to empower customers to achieve salon-quality results at home. Emilie continues to lead the brand toward new heights, prioritizing product efficacy and a strong, supportive community ethos.